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Google Ads agency in Thailand, measured in sales, not clicks

Digi Era is a Bangkok performance marketing agency. We run Google Ads and GA4 measurement in accounts your business owns, for Thai and international companies selling in Thailand. You pay Google directly. Every change comes with a reason. And you see daily budget pacing and sales in the same Dashboard we use.

  • Google Ads
  • GA4 & GTM
  • Server-side
  • Digiera Ads AI
  • Training
Brands that trust Digi Era
  • deeple
  • SkinX
  • wewebplus
  • Berlitz
  • iTAX
  • SUGI
  • Penguinx
  • yeeraf
  • Jessie Mum
  • PLUS+
  • FastCargo
  • แพลนเนอร์ ยูไนเต็ด
  • AnyMind
  • Advice
  • wn ทัวร์
  • Amanta Hotel & Residence Ratchada
  • MAW10
  • Monowheel
  • Q-CHANG
  • Riverine Hotel & Residence
  • playdigital
  • JUSTCAR
  • rabbit cash
  • Content Shifu
  • MKT CAN
  • Klüber Lubrication
  • digitalNEX
10+years in performance marketing
50+brands managed
฿50M+ad spend managed per year
+74%ROAS uplift (UrbanFlowers)

Cumulative Digi Era figures. Results vary by business and are not guaranteed.

Transparency you can verify yourself

Digi Era runs campaigns inside your own account, and tells you exactly which menu to open to check each point. No need to take our word for it.

The account is in your company's name

We never open accounts in the agency's name. Your Google Ads, GA4 and GTM accounts belong to you. You hold Admin access; we work through a Manager account.

Check it inGoogle Ads › Admin › Access and security

You pay the platforms directly

Ad invoices come straight from Google and Meta to you. Digi Era's management fee is billed separately, never marked up on media.

Check it inGoogle Ads › Billing › Transactions

Every change comes with a reason

Google already logs every change in the account. On top of that, we summarise each week what we changed and which numbers drove it, in the Dashboard Change log.

Check it inGoogle Ads › Change history

Leave any time. Your data stays.

Campaign history, conversions, audiences and all tracking live in your account. If you leave, simply remove our access. No starting from zero.

Check it inRemove access yourself in Access and security
TopicAgencies using their own accountsDigi Era
Ad accountOpened in the agency's nameIn your company's name, with you as Admin
Ad spendPaid via the agency; actual spend can't be verifiedPaid directly to Google and Meta
What you seeMonth-end screenshotsDashboard updated daily
Account changesNo idea what was changedWeekly change log with reasons
When you leaveNew account needed; history lostAll data stays with you

See the same numbers we do, daily, weekly and monthly

Digi Era's own Dashboard pulls data from your account every morning. Daily: budget pacing. Weekly: what we changed. Monthly: results and next month's plan.

Digi Era Dashboard
Sample store

Sample data: October budget spent ฿174,300 of ฿300,000, on track. Month-end forecast ฿301,200. CPA ฿412, on target.

October budget pacing

On track
Spent
฿174,30058% of budget · day 18/31
Monthly plan
฿300,000Google + Meta
Month-end forecast
฿301,200+0.4% vs plan
  • Cumulative spend
  • Plan
  • Forecast
  • Google Search฿90.3K / ฿150K · 60%On track
  • Performance Max฿45.6K / ฿90K · 51%Behind plan
  • Meta Ads฿38.4K / ฿60K · 64%Ahead of plan

Results vs targets

  • CPAOn target฿412Target ≤ ฿450
  • ROASOn target4.6xTarget ≥ 4.0x
  • ConversionOn track423Forecast 729 / target 700
  • Ad revenue฿801,800Forecast ฿1.38M
Daily spend needed from here฿9,670฿125,700 left over 13 days

Sample data: week of 12–18 Oct. Ad spend ฿68,400, 168 conversions, CPA ฿407, 3 account changes, tracking healthy.

Ad spend฿68,400+3% vs last week
Conversion168+8% vs last week
CPA฿407−5% · Target ≤ ฿450
ROAS4.7x+0.3 · Target ≥ 4.0x

Change log 12–18 Oct

3 changes
  • Raised generic Search Target CPA ฿400 → ฿430

    Actual CPA beat target 3 weeks running. Giving bidding room to find more buyers.

  • Added 38 negative keywords

    Job-seeker and freebie searches spent budget with no purchases in 30 days.

  • Moved ฿20,000 from Performance Max to Search

    PMax CPA was 22% over target, while Search was losing impressions to budget.

Tracking health

Healthy
  • Purchase tag firingLast fired 12 minutes ago
  • Conversion counts matchAds 168 · GA4 171 · Backend 174 (3% gap)
  • Enhanced Conversions on
  • Consent Mode v2 sending all signals

Sample data: September ad revenue ฿1.20M, ROAS 4.2x, six months of steady revenue growth, plus a 3-point plan for October.

Ad revenue฿1.20M+9% vs last month
Ad spend฿286,400Plan ฿290,000
ROAS4.2xTarget ≥ 4.0x
Orders692CPA ฿414

Ad revenue, last 6 months (฿10K)

Revenue by channel · Sep

  • Google Search46%
  • Performance Max21%
  • Meta Ads33%

October plan

  1. Move ฿20,000 from PMax to SearchSearch is losing impressions to budget while PMax CPA is over target.
  2. Test 2 new Search ad setsLead with express delivery, where search demand grew clearly last month.
  3. Fix 14 feed products not serving in PMaxWebsite and feed prices don't match.
Sample screens with illustrative data. Not any client's actual results.

Our team works alongside Digiera Ads AI

Digiera Ads AI is Digi Era's in-house AI, trained on how our team optimises. Each week it reads the whole account and flags what to fix. Decisions and account changes are always made by our specialists.

  • Full ad account audits, benchmarked for your business
  • Weekly search term reviews, with Thai-language intent classification, to find queries burning budget
  • New keyword discovery from your website and Keyword Planner
  • Competitor tracking via Auction Insights
  • Checks that conversions are counted correctly: no duplicates, no gaps
  • Google, Meta and TikTok results in a single report
Digiera Ads AI · Weekly summarySample screen
  • Search terms spending budget without sales

    Grouped by Thai-language intent and proposed as negative keywords, with a reason for each.

    Approved by team
  • Some conversions may be double-counted

    Google Ads is reporting unusually more than GA4 purchases. Check the tags before adjusting bidding.

    Pending team review
  • A new competitor is taking impression share

    Based on daily Auction Insights. The brand campaign is the most affected.

    Pending team review
AI suggests, people decide. Every account change is reviewed by a specialist first.

How we get started

Every step ends with a deliverable. You don't wait three months to find out what we've done.

  1. Free audit

    We review your ad account and measurement to find where budget is leaking.

    Deliverable: audit report
  2. Connect your accounts

    You add Digi Era via a Manager account and keep Admin access. We then set up GA4 and GTM so every sale is counted exactly once.

    Deliverable: tracking plan + GTM container in your account
  3. Launch campaigns

    We build a new structure from real data and agree a monthly budget and CPA or ROAS target with you.

    Deliverable: campaign structure + budget plan
  4. Optimise weekly

    Daily pacing in the Dashboard, a weekly change log and a monthly performance report.

    Deliverable: Dashboard + monthly report
Apiwat Chaleamjit

The people who actually run your account

Digi Era was founded by a performance marketer with over 10 years in both running ads and building data systems. The person you speak to on day one is the same person managing your account every week.

  • Google Ads
  • GA4
  • GTM & Server-side
  • BigQuery
  • Looker Studio

Book a free 30-minute ad account audit

Talk to the person who would actually manage your account, not a salesperson. You get a prioritised fix list you can use even if you don't hire us.